Makish POS

This weekend, the Shinagawa and Ota areas will be hosting a number of events that will delight families and tourists! From food festivals and markets to local cultural festivals, we’ve compiled a list of “places where people are active” that can also attract customers to South Asian restaurants. Event 1: Tennozu Canal Festival 2025 Spring/SummerDate: 2025/05/23(Fri) ~ 2025/05/25(Sun)Location: Tennozu Canal East (2-chome Higashishinagawa, Shinagawa-ku, Tokyo / Around Tennozu Isle Third.. Read More

Characteristics Customer attraction strategy This area is a vibrant area where the young population has increased rapidly due to redevelopment, and many IT and venture companies have set up shop there. The target demographic is business people in their 20s and 30s, many of whom are highly SNS-sensitive, so it is very important that the interior and food look good. In particular, neon or casual lighting, and food with ingenious.. Read More

Characteristics Customer attraction strategy Shinagawa Station is one of Tokyo’s leading hubs, with access to the Tokaido Shinkansen and Narita and Haneda airports, and is a bustling area of ​​business travelers and tourists every day. With this in mind, clear targeting by time of day is key to restaurant strategies. For weekday lunches, you should attract office workers with menus that emphasize speed, such as bento boxes, rice bowls, and.. Read More

Nitori Ota Otorii Store, located in front of Keikyu Otorii Station, opened in December 2019. The food supermarket Summit Store Ota Otorii Store is located on the basement floor. The store features a live cooking corner for fresh fish and meat, an eat-in space called Sami Cafe, and hosts events targeted at families on weekends. These efforts have helped the store serve as a hub for attracting customers to the.. Read More

Ota Ward is implementing a “Digital Accompanying Support” project to help privately-run stores in the ward introduce digital tools. The initiative aims to attract new customers and increase repeat customers by opening official LINE accounts, distributing coupons, and introducing reservation functions. In the past, many of the stores that received support have reported results such as “increased sales” and “improved business efficiency by introducing a reservation system.” In fiscal 2024,.. Read More

Estimated market size As of 2025, the market size of South Asian restaurants in Tokyo is estimated to be approximately 33 billion yen.This estimate is based on the size of Tokyo’s overall restaurant industry, the composition of Asian cuisine, and the proportion of South Asian cuisine.In addition, further growth is expected in the future due to an increase in inbound tourists and a diversification of food culture. Market Trends and.. Read More